Thought Leadership

Some of the world’s leaders, and leading thinkers from NUS and overseas, regularly gather and add to the rich diversity of thoughts and ideas on our campuses, in Singapore and across the globe.
Here’s what they had to share.

AP x Swatch Royal Pop collection - When a launch brings crowds and chaos, it is a marketing disaster

AP x Swatch Royal Pop collection - When a launch brings crowds and chaos, it is a marketing disaster

Speaker: Dr Samer Elhajjar 27 May 2026

The recent launch of Swatch and Audemars Piguet’s “Royal Pop” collaboration turned into a global crowd-control mess: overnight queues, fights, and even police intervention in some places. The frenzy shows the fine line between buzz and backlash, and how a product release meant to generate buzz can quickly become a marketing problem when demand overwhelms supply and safety.

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AP x Swatch Royal Pop collection - When a launch brings crowds and chaos, it is a marketing disaster

AP x Swatch Royal Pop collection - When a launch brings crowds and chaos, it is a marketing disaster

Speaker: Speaker: Dr Samer Elhajjar | 27 May 2026

Study finds over half of 8-year-olds in Singapore have used AI; most popular tool is ChatGPT

Study finds over half of 8-year-olds in Singapore have used AI; most popular tool is ChatGPT

Speaker: Speaker: Professor Jean Yeung | 25 May 2026

Health and longevity: Singapore commits S$350m on research to address gaps on ageing

Health and longevity: Singapore commits S$350m on research to address gaps on ageing

Speaker: Speaker : Professor Chong Yap Seng | 22 May 2026

Airlines are making money again. But that might not last

Airlines are making money again. But that might not last

Speaker: Speaker: Assoc Prof Nitin Pangarkar | 14 May 2026

Commentary: Why executive condominiums still offer a valid alternative for the 'sandwich' class

Commentary: Why executive condominiums still offer a valid alternative for the 'sandwich' class

14 May 2026

Teaching undergraduates the art of survival in unsettled times

Teaching undergraduates the art of survival in unsettled times

Speaker: Speaker: Professor Simon Chesterman, Associate Professor Daniel PS Goh, Associate Professor Loy Hui Chieh | 9 May 2026

Examining impact of parents’ sensitivity to children’s needs

Examining impact of parents’ sensitivity to children’s needs

5 May 2026

How to manage Gen Z workers when you don’t always see them

How to manage Gen Z workers when you don’t always see them

Speaker: Speaker: Associate Professor Sarah Cheah | 29 April 2026

Saving giant clams in South-east Asia: Halt poaching, raise funds

Saving giant clams in South-east Asia: Halt poaching, raise funds

27 April 2026

When the gates close designing the resilient city

When the gates close designing the resilient city

Speaker: Speaker: Associate Professor Nirmal Kishnani , Professor (Practice) Wong Mun Summ | 17 April 2026