Marissa E Kwan Lin


Contact Information

Telephone: 6601 7542
Office: CELC #02-08 (10 Architecture Drive, Singapore 117511)

Academic Qualifications

  • BA, English Language and Psychology. National University of Singapore
  • BA (Hons), English Language. National University of Singapore
  • MA, Language Studies. National University of Singapore
  • PGDE (Credit), English Language and Music. National Institute of Education/Nanyang Technological University
  • PhD, Language Studies, National University of Singapore


  • CELC Teaching Excellence Award (Professional Communication) AY 2013/2014

Modules/Courses Taught

  • ES5101 Technical Communication for Engineers
  • ES2331 Communicating Engineering
  • ES1601 Professional and Academic Communication
  • EL2111 Historical Variation in English (PhD Graduate Student Tutor)
  • ES1541/SP1541 Exploring Science Communication through Popular Science
  • UTW1001A Identities and Ideas in Modern Market-Driven Societies

Research Interests

  • Critical Discourse Analysis
  • Multimodal Critical Discourse Studies
  • Systemic Functional Linguistics (SFL)
  • Multimodal Discourse Analysis
  • Social Semiotics
  • Conceptual Metaphor Theory
  • Neoliberalism and Neoliberalization
  • Digital Humanities
  • SoTL


  • E, Marissa K. L., O'Halloran, K. L. & Judd, K. (2012) 'Working at Cross-Purposes: Multiple Producers and Text-Image Relations'. Text and Talk 31: 5, 579-600.
  • E, Marissa K. L., O'Halloran, K. L. & Judd, K. (2012) 'Combining Computational Tools with Systemic Functional Theory for Discourse Analysis'. In Norris, S. (ed.) Multimodality in Practice: Investigating Theory in Practice through Methodology, 153-173, New York: Routledge.
  • O'Halloran, K. L., Podlasov, A., Chua, A. & E, Marissa K. L. (2012) 'Interactive Software for Multimodal Analysis'. Special Issue on Methodologies: Visual Communication 11, 363-381.
  • Tan, S., E, Marissa K. L. & O'Halloran, K. L. (2012) Multimodal Analysis Image (Teacher and Student Editions). Singapore: Multimodal Analysis Company.
  • O'Halloran, K. L., E, Marissa K. L. & Tan, S. (2013) 'Above all: The Myth of 'Dreams' as Advertising Tool'. In Pennock-Speck, B. & del Saz-Rubio, M. (eds.) The Multimodal Analysis of Television Commercials, 113-136, Spain: Universitat De Valencia.
  • O'Halloran, K. L., E, Marissa K. L., Podlasov, A. & Tan, S. (2013) 'Multimodal Digital Semiotics: The Interaction of Language with Other Resources'. In Thompson, G. (ed.) Text and Talk: Special Edition for Michael Halliday, 33: 4-5, 665-690.
  • O'Halloran, K. L., Tan, S. & E, Marissa K. L. (2014) 'A Multimodal Approach to Discourse, Context and Culture'. In Flowerdew, J. (ed.) Discourse in Context, 242-272, Hong Kong: Bloomsbury.
  • O'Halloran, K. L., E, Marissa K. L. & Tan, S. (2014) 'Multimodal Analytics: Software and Visualization Techniques for Analyzing and Interpreting Multimodal Data'. In Jewitt, C. (ed.) Handbook of Multimodal Analysis (2nd edition), 386-389, United Kingdom: Routledge.
  • O'Halloran, K. L., Tan, S. & E, Marissa K. L. (2014) 'Multimodal Pragmatics'. In Schneider, K. & A. Barron (eds.) Pragmatics of Discourse, 239-268, Berlin: De Gruyter Mouton.
  • Basu, S., Zimmermann, R., O'Halloran, K. L., Tan, S. & E, Marissa K. L. (2015) 'Performance Evaluation of Students Using Multimodal Learning Systems'. In 21st International Conference on MultiMedia Modeling (MMM 2015), Jan 5, 2015, Sydney, NSW: Springer.
  • Lim-Fei, V., O'Halloran, K. L., Tan, S. & E, Marissa K. L. (2015) 'Teaching Visual Texts with Multimodal Analysis Software'. Educational Technology Research and Development, 63, 915-935.
  • O'Halloran, K. L., E, Marissa K. L. & Tan, S. (2015) 'Multimodal Semiosis and Semiotics'. In Webster, J. (ed.) The Bloomsbury Companion to M.A.K. Halliday, 386-411, Europe: Bloomsbury Academic.
  • O'Halloran, K. L., Tan, S. & E, Marissa K. L. (2017) 'Multimodal Analysis for Critical Thinking'. Learning, Media and Technology 42: 2, 147-170.
  • E, Marissa K. L. (2020). 'Analyzing Neoliberal Discourse: An Integrated Dialectical-Relational Critical Discourse Analysis-Discourse Theory Framework Utilizing Conceptual Metaphor'. Text & Talk 40: 2, 147-170.
  • E, Marissa K. L. 'Discourse of Future-Orientedness as Neoliberal Ideal: Metaphor Scenarios as a Means of Representing Neoliberal Logics'. Critical Discourse Studies. Manuscript accepted for publication.

Seminars & Conferences

  • E, Marissa K. L. 'Engagement in Appraisal Theory and Image Analysis: Initial Steps towards Social-Cultural Modeling'. Presented at 36th International Systemic Functional Congress (ISFC), Tsinghua University, Beijing, China. Jul 2009.
  • O'Halloran, K. L. & E, Marissa K. L. 'Synthesis of Systemic Functional Theory and Dynamical Systems Theory for Multimodal Analysis'. Presented at 5th International Conference on Multimodality (5ICOM), University of Technology Sydney, Sydney, Australia. Dec 2010.
  • O'Halloran, K. L., E, Marissa K. L. & Tan, S. 'Analyzing and Modeling Semiotic Phenomena using Interactive Software'. Presented at SemioFest, Westbourne Studios, London, Great Britain. May 2012.
  • O'Halloran, K. L., E, Marissa K. L. & Tan, S. 'Teaching Multimodal Literacy Using Interactive Software'. Presented at CELC Symposium 2013, National University of Singapore, Singapore. May 2013.
  • E, Marissa K. L., Tan, S. & O'Halloran, K. L. 'Collaborative Online Learning using Multimodal Analysis Software'. Presented at TeL Conference, Centre for Development of Teaching and Learning (CDTL), National University of Singapore, Singapore. Oct 2013.
  • E, Marissa K. L. 'Examining the Use of Multimodal Semiotic Resources in Post-Graduate Engineering Student Oral Presentations'. Presented at 42nd International Systemic Functional Congress (ISFC), RWTH Aachen University, Aachen, Germany. Jul 2015.
  • E, Marissa K. L. 'Discourses of Neoliberalism and Subjectivities in the Singapore Higher Education Institutional Context'. Presented at Languaging Diversity 4th International Conference 2017, University of Cagliari, Italy. Sept 2017.
  • E, Marissa K. L. (2019). 'Using a Social Annotation Tool in the Ideas and Exposition (IEM) Classroom'. Presented at the Higher Education Campus Conference 2019, National University of Singapore, Singapore. November 2019.
  • E, Marissa K. L. and Tan, Sabine. (2020). 'Popular Science Fiction Television for the Language Educator: 'Black Mirror' as a Potential Teaching Tool in the CLIL Classroom'. To be presented at the World Congress of Applied Linguistics 2020 (AILA 2020), University of Groningen, Netherlands. August 2020.