This presentation will summarize
the Dos and Don'ts about entering the China
Market for High Tech Start ups in Singapore.
It will focus more on the tacit knowledge and
experience gained from consulting assignments
in the field as well as the importance of cross
culture communications & understanding,
pitfalls to avoid, the ability to internalize
strategic thinking, IP protection, funding,
exit strategies etc.
About the Speaker
Mr Andrew Ng, is the Chief
Executive Officer of GREATER CHINA CONSULT,
a leading consultancy group that specializes
in strategic business development consultancy
in the China Market as well as assisting China
based companies in their global business development
ventures. He is Adjunct Professor of International
Marketing at the University of Dubuque, IA,
USA and an Adjunct Senior Fellow at the NUS
Entrepreneurship Centre, National University
of Singapore.
Mr Ng has over 20 years of international marketing
and business development experience working
with various FORTUNE 500 MNCs in the high technology
and fast moving consumer goods industries. He
was the Area Vice President (Asia Pacific) of
Schwan Stabilo before he started his own consulting
practice. Prior to working with Schwan Stabilo
from 1991 to 1998, he spent 10 years in the
high technology industry as Managing Director
for Control Data Corporation (CDC) and Seagate
Technology.
Being a veteran in the China market, he has
spent the last 20 years in various business
development appointments. He was solely responsible
for setting up the distribution network in 28
cities and building up the businesses profitably
for Control Data, Seagate & Schwan Stabilo
in China. He has vast experience in spearheading
High Tech Start-ups, Joint Venture negotiations
and management of various China Ventures. He
consults actively for multinational companies,
government linked companies, small & medium
sized enterprises, as well as leading public
listed Chinese companies in International Business
Development, Market Entry Strategies, Key Accounts
and Distribution Management.
He holds a Master in Business Administration
degree from National University of Singapore
and is also a member of The Chartered Institute
of Marketing in the United Kingdom.
We are pleased to invite you and your colleagues to attend the talk.
As there is limited number of seats available, please register for the talk via e-mail
to
necv1@nus.edu.sg
with the following information, by by
8 June
2003 (Sunday). Please forward this invitation
to your friends and colleagues who may be
interested.
Admission is FREE & we look forward to seeing you at the seminar.
Kindly provide us with the
following information:
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