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Title :
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"The Ladder Way: Becoming a Successful Entrepreneur” (Talk held in Mandarin Only) |
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Speaker : |
Mr. Yen Sen Wu
President, Ladder International Corporation |
Seminars organised by
the Entrepreneurship
Centre are now on the
CIT NUSLive website |
Date: |
4 April 2005 (Monday) |
Time: |
6.00pm - 7.30pm (Registration starts at 5.30pm) |
Venue: |
LT 18, NUS Business School(http://www.nus.edu.sg/campusmap/)
Pls click on "NUS Business School" on the campus map to to locate the LT. |
Driving and Parking: |
Enter Kent Ridge Drive by Pasir Panjang Road or Kent Ridge Crescent. The nearest car park is just next to Hon Sui Sen Auditorium. The next nearest car parks are next to Institute of Materials Research & Engineering and NUSS Guild House. |
Abstract
A thousand-mile journey begins with the first step. Ladder’s story towards globalization is legendary and insightful. In this speech, Mr. Yen will share with us Ladder’s growth strategy and its winning principles behind its success. With a humble beginning, Mr. Yen used only NT$ 8,000 and invested in the education market, Mr. Yen created his first magazine—Ladder English Magazine. Later, he won the sole agency service of BBC English teaching materials for mainland China and Taiwan. Ladder rose to fame swiftly afterwards. It acquired the agency service for English teaching materials such as PACE-ICE and NEC successively and in the meantime, the Ladder English Magazine also won the market. In the early 1990s, Ladder established “dream factory” in mainland China and invested in full sail on multimedia education to meet the IT age. In 1998, it started e-learning business. In 2001, he proposed the idea of T-MEET（Technology, Media, Entertainment, Education, Telecommunication）and led Ladder to the e-learning frontier. In this speech, Mr. Yen will share his experience of Ladder’s growth and its strategy of combining technology and education.
About the Speaker
Mr. Yen Sen Wu graduated from Ming Hsin University of Science and Technology and is the president of the Ladder International Corporation. In 1976, he established Ladder, offering English learning materials. At the beginning of 1990s, Ladder began to develop its multimedia education; and in 1998, it initiated e-learning business. Till this day, Ladder has grown into an international corporation with 8,500 employees worldwide. It has six major divisions in Taiwan, together with offices in 28 Chinese provinces/cities, New York, Seattle, London, Cyprus, Brisbane, Seoul and Moscow. Now Ladder is targeting at Internet-based digital education and is taking effort to build up the biggest educational content provider for global Chinese society that enables life-long education.
Registration
We are pleased to invite you and your colleagues to attend the talk. As there are limited number of seats available, please register for the talk by 4 April 2005 (noon). Please forward this invitation to your friends and colleagues who may be interested. Thank You!
Admission is FREE & we look forward to seeing you at the seminar.
