NUS Identity

LOGO COLOUR AND BACKGROUND

The NUS logo may be applied in full colour, black and white, blue, gold, silver and reversed colours only.

Patterned backgrounds should not appear behind the NUS logo. Instead, plain colour backgrounds are preferred. The NUS logo can be placed on a photographic background; however, it is imperative that there is sufficient contrast between the two elements.

Below are examples of the various forms of the NUS logo depicted in different colours and against different background colours.


 

Full Colour Logo
Horizontal Logo Vertical Logo
Black and White Logo
Greyscale Logo
(100% Black with 30% Black Tone)
Horizontal Logo Vertical Logo


Black and White Logo
Horizontal Logo Vertical Logo
Keyline Logo
Horizontal Logo Vertical Logo
* Keyline format is permitted for embossing and foil stamping purposes only.

 


Blue Logo
Mono Logo - Blue Tone
(100% Blue with 30% Blue Tone)
Horizontal Logo Vertical Logo


Mono Logo - Blue Tone
Horizontal Logo Vertical Logo

 

Reversed Logo
Against NUS Orange Background
Horizontal Logo Vertical Logo


Against NUS Blue Background
Horizontal Logo Vertical Logo
* When the logo appears on a background that is in corporate colours (blue or orange), the namestyle must be reversed out. This also applies when the logo appears against the corporate bar of orange or blue.

 

Against Black Background
Horizontal Logo Vertical Logo


Against Blue Background
Horizontal Logo Vertical Logo


Gold Logo
Gold Logo on Dark Background
Horizontal Logo Vertical Logo


Silver Logo
Silver Logo on Dark Background
Horizontal Logo Vertical Logo
* The NUS logo can appear in gold or silver on a dark background but this treatment should be used sparingly - for collaterals of special events and high-profile occasions only.


Logo on Photographic Background
Against Photographic Background
Horizontal Logo
Vertical Logo
* The NUS logo can be placed on a photographic background; however, it is imperative that there is sufficient contrast between the two elements.