ES2002

ES2002 - Business Communication

This module is a core course intended to prepare students to communicate persuasively and effectively in business settings. Students will learn both oral and written communication skills that demonstrate concepts of communication principles, interpersonal skills and intercultural skills. Students will acquire these skills through assuming the roles of business graduates tackling business situations and problems in a company. This is therefore, a largely skills-based and practice-based course focusing on the process and audience-centred approaches in the linguistic, stylistic, rhetorical and cultural elements of business communication. Designed with more emphasis on oral communication, ES2002 mirrors the business world’s expectation in terms of the 70-30 balance between oral and written communication.

It is a 48-hour module taught over 12 weeks with 2 two-hour tutorials per week.

Objectives

By the end of the module students should be able to:

  • demonstrate awareness of good communication concepts, principles and issues in both interpersonal and intercultural communication; and
  • deliver business messages both orally and in writing clearly, appropriately and persuasively in various business settings.

Assessment

ES2002 is a 100% Continuous Assessment module.

Prerequisites

If students are required to take ES1000, Basic English, they must complete that module before taking this course.

Preclusions

CS2301 or IS2101, ES2007D, ES2007S, CG1413, CS2101, UWC2101.

Modular Credits

Four

Workload

0-4-0-4-3